Market Research Analyst Job Vacancy in Zomba, Malawi – Telecommunications
Job Description
Position:Market Research Analyst
Company:Orange Malawi
Location:Zomba, Malawi
Experience:3-5 years of market research experience, preferably in telecommunications
Education:Bachelor’s degree in Marketing, Business Administration, Statistics or related field
Employment Type:Full-time
Industry:Telecommunications
Department:Market Research & Insights
Salary:SSP 800,000 – 1,200,000 per month
Vacancies:1
Company Overview
Orange Malawi is a leading telecommunications provider delivering mobile voice, data, and digital services across the nation. As part of the global Orange Group, the company combines international expertise with deep local insight, fostering connectivity that drives economic growth and social inclusion. With a robust network covering urban and rural areas, Orange Malawi is committed to innovation, customer satisfaction, and sustainable development. The organization actively supports community projects, digital literacy programs, and green initiatives, positioning itself as a responsible corporate citizen in Malawi.
Operating from its headquarters in Lilongwe and regional offices in Blantyre, Mzuzu, and Zomba, Orange Malawi serves millions of subscribers and businesses. The company’s culture emphasizes agility, collaboration, and continuous learning, offering employees a dynamic environment where ideas are valued and career progression is encouraged. As the demand for data-driven decision making rises, Orange Malawi seeks talented professionals to translate market trends into actionable strategies, reinforcing its leadership in the competitive telecom sector.
Joining Orange Malawi means becoming part of a forward‑thinking team that shapes the future of connectivity in Africa. The role contributes directly to the company’s mission of “making digital life simple, affordable, and accessible for all.” This is an exciting opportunity for professionals eager to impact the telecommunications landscape while advancing their own career within a globally recognized brand.
Job Overview
The Market Research Analyst will lead the design, execution, and analysis of market studies that inform product development, pricing strategies, and promotional campaigns for Orange Malawi. Working closely with the Marketing, Sales, and Product Management teams, the analyst will provide insights on consumer behavior, competitive dynamics, and emerging technology trends. This position plays a pivotal role in ensuring that Orange Malawi’s offerings align with customer needs and market opportunities, thereby driving revenue growth and customer loyalty.
Key Responsibilities
- Develop and implement quantitative and qualitative research methodologies to assess market size, segmentation, and growth potential.
- Conduct primary data collection through surveys, focus groups, and in‑depth interviews with consumers and B2B clients.
- Analyze secondary data sources, including industry reports, regulatory filings, and competitor disclosures.
- Translate complex data sets into clear, actionable insights and present findings to senior leadership.
- Monitor and report on key performance indicators (KPIs) related to market share, brand perception, and product adoption.
- Collaborate with cross‑functional teams to integrate research insights into product roadmaps, pricing models, and marketing communications.
- Maintain a repository of research assets and ensure data integrity and compliance with privacy regulations.
Required Skills
- Advanced proficiency in statistical software (e.g., SPSS, SAS, R) and data visualization tools (e.g., Tableau, Power BI).
- Strong analytical mindset with the ability to interpret large data sets and identify trends.
- Excellent written and verbal communication skills, capable of crafting compelling reports and presentations.
- Project management experience, including timeline development and stakeholder coordination.
- Knowledge of the telecommunications sector in Malawi and the broader Southern African market.
- Creative problem‑solving abilities and a proactive approach to identifying research opportunities.
Education
A Bachelor’s degree in Marketing, Business Administration, Statistics, Economics, or a related discipline is required. A Master’s degree or professional certifications (e.g., Market Research Society, Certified Analytics Professional) are considered an advantage and demonstrate a commitment to continuous professional development.
Experience
Applicants should have 3‑5 years of hands‑on market research experience, preferably within the telecommunications industry or a related technology sector. Experience conducting both primary and secondary research, as well as a proven track record of delivering insights that influence business decisions, is essential.
Salary
The position offers a competitive salary range of SSP 800,000 to 1,200,000 per month, commensurate with experience and qualifications. Performance‑based bonuses and incentives are also part of the total compensation package.
Benefits
- Comprehensive health insurance covering medical, dental, and vision.
- Retirement savings plan with employer contributions.
- Paid annual leave, sick leave, and public holidays.
- Employee assistance program and wellness initiatives.
- Mobile phone allowance and subsidized data plans.
Training
- On‑boarding program that includes orientation to Orange’s corporate values and systems.
- Access to internal and external training platforms for advanced analytics, data science, and market research techniques.
- Mentorship opportunities with senior analysts and industry experts.
Working Environment
Orange Malawi offers a modern office environment equipped with collaborative workspaces, high‑speed internet, and state‑of‑the‑art analytical tools. The company promotes a flexible work culture, allowing a blend of on‑site and remote work arrangements to support work‑life balance. Employees are encouraged to share ideas, participate in innovation challenges, and contribute to community outreach programs.
Application Process
Interested candidates should submit their updated CV and a cover letter outlining their relevant experience through the online portal. Applications will be reviewed on a rolling basis, and shortlisted candidates will be invited for a virtual interview followed by an on‑site assessment.
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Equal Opportunity Statement
Orange Malawi is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of race, gender, age, religion, disability, sexual orientation, or any other characteristic protected by law. All qualified applicants will receive consideration for employment without discrimination.
