Senior Content Strategist Job Vacancy in Blantyre, Malawi – Media & Communications

Job Description

Position: Senior Content Strategist

Company: BBC World Service

Location: Blantyre, Malawi

Experience: 7+ years

Education: Master’s Degree in Journalism or Communications

Employment Type: Full-time

Industry: Media & Communications

Department: Editorial & Digital Strategy

Salary: 850,000 SSP – 1,200,000 SSP

Vacancies: 1

Company Overview

The BBC World Service is a global leader in broadcasting, providing trusted news and information to millions of people across the globe. As part of the world’s most iconic media organization, we strive to connect people through high-quality storytelling and accurate reporting. We are currently expanding our digital footprint within the African continent, seeking to enhance our localized content delivery. This role is pivotal in ensuring that our messaging resonates with diverse audiences while maintaining the highest standards of journalistic integrity. We offer a dynamic environment where creativity meets global impact, providing unparalleled career opportunities in Malawi for professionals dedicated to excellence in media.

For more information on global roles, visit https://malawijobsearch.com.

Job Overview

We are seeking a highly creative and analytical Senior Content Strategist to lead our digital storytelling initiatives in the region. This role involves developing comprehensive content roadmaps that align with our global mission while addressing local nuances. You will be responsible for overseeing the lifecycle of digital content, from ideation and production to distribution and performance analysis. As we continue hiring in Malawi, this position will serve as a cornerstone for our digital growth, ensuring that our brand remains relevant in an increasingly competitive media landscape. You will work closely with editorial teams, social media managers, and data analysts to create engaging, multi-platform content that drives audience engagement and loyalty.

Key Responsibilities

• Develop and execute multi-channel content strategies to increase digital audience engagement.
• Collaborate with editorial teams to ensure content aligns with global brand standards and local cultural sensitivities.
• Analyze audience data and performance metrics to optimize content distribution and engagement.
• Oversee the production of high-quality digital assets, including video, audio, and interactive graphics.
• Identify emerging digital trends and integrate them into the content lifecycle.
• Manage content calendars and ensure timely delivery of all digital assets.

Required Skills

• Advanced expertise in digital content strategy and audience segmentation.
• Strong understanding of SEO principles and social media algorithms.
• Exceptional storytelling and editorial judgment.
• Proficiency in data analytics tools (e.g., Google Analytics, Chartbeat).
• Excellent project management and cross-functional collaboration skills.

Education

A Master’s degree in Journalism, Mass Communication, Digital Media, or a related field is required. A Bachelor’s degree with significant professional experience may be considered.

Experience

A minimum of 7 years of experience in digital content strategy, media management, or editorial leadership is essential. Proven track record of managing large-scale digital projects and leading creative teams is highly desirable.

Salary

The monthly salary for this position ranges from 850,000 SSP to 1,200,000 SSP, depending on experience and qualifications.

Benefits

• Competitive salary package in SSP.
• Comprehensive health and wellness programs.
• Professional development and continuous learning opportunities.
• Flexible working arrangements.
• Global networking opportunities within the BBC network.

Training

• Advanced digital analytics workshops.
• Leadership and management training programs.
• Specialized media production technology training.

Working Environment

You will work in a fast-paced, collaborative, and highly professional environment. While based in Blantyre, you will interact with global teams across different time zones. This role requires a high degree of autonomy and the ability to manage complex projects under tight deadlines. We provide a modern office setting equipped with the latest digital tools to support your creative process. For those looking for international perspectives, check https://gambiajobsearch.com/job-vacancy-gambia/.

Application Process

Interested candidates should submit their CV and a portfolio of successful content strategies through our official recruitment portal. Please ensure your application highlights your experience in managing digital media brands. Applications are reviewed on a rolling basis. For more diverse job listings, visit https://eswatinijobsearch.com/job-vacancy-eswatini/.

Equal Opportunity Statement

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment in Malawi is subject to our strict non-discrimination policies.